Know Your Market. Own Your Decisions.
Gaither Hub is a market intelligence platform built by Puerto Rico's leading research firm. Access consumer insights, media analytics, and research tools backed by 40 years of expertise.
One Platform.
Complete Market Intelligence.
Gaither Hub centralizes your consumer insights, research, and analytics in a platform designed for clarity not complexity. Explore your data with confidence, and tap into Gaither's expert team whenever you need deeper answers.

Understanding Puerto Rico's consumers

Four decades of market intelligence experience, now delivered through one modern platform.
Your Market Is Talking. Are You Listening?
Companies are generating more data than ever, but most marketing teams lack the tools, time, or expertise to turn it into decisions.

Understanding your market requires more than data — it requires intelligence.
Decisions Without Confidence
When insights are unclear or fragmented, leaders hesitate. Uncertainty slows strategy, weakens campaigns, and increases risk.
Data Without Direction.
Platforms provide dashboards, not answers. Insights only matter when someone knows how to interpret them.
Too Many Tools, No Single Source of Truth
Your research lives in spreadsheets, PDFs, and old reports. Nobody knows where to find the latest data.
Reports That Don't Lead to Action.
Static reports arrive late, lack context, and rarely influence real decisions.

Backed by
Market Understanding


Backed by
Market Understanding
About Us
What Is Gaither Hub?
Gaither Hub is powered by Gaither International — Puerto Rico's leading market research firm since 1984. For four decades, we've helped organizations understand consumers, media behavior, and market trends. Unlike self-service dashboards that simply display data, Gaither Hub combines technology with the experience of a research team.
Today, that expertise lives inside one modern market intelligence platform supported by the same team behind the research.
How Gaither Hub
Works With You
Unlike platforms that hand you a login and wish you luck, Gaither Hub comes with the team behind it.
Step 1: We Listen
Tell us what you need to know about your market. We'll design the right research approach.
Step 2: We Build
Your custom workspace is configured with the tools, data, and dashboards relevant to your business.
Step 3: You Explore
Access your insights anytime. Filter, visualize, and share reports across your team.
Step 4: We Support
Need deeper analysis? A new study? Strategic advice? Gaither team is a message away.
Step 1: We Listen
Tell us what you need to know about your market. We'll design the right research approach.
Step 2: We Build
Your custom workspace is configured with the tools, data, and dashboards relevant to your business.
Step 3: You Explore
Access your insights anytime. Filter, visualize, and share reports across your team.
Step 4: We Support
Need deeper analysis? A new study? Strategic advice? Gaither team is a message away.
Everything You Need to Understand Your Market
Purpose-built tools for modern market research workflows.
Survey Data, Structured
Continuous consumer tracking. Know what Puerto Rico is buying, watching, and thinking — updated daily.
Media Sonar
From Insight to Planning
Plan smarter media campaigns with audience data you can trust.
Research & Analytics
Enterprise-Ready Control
Visualize, cross-tabulate, and share insights — no statistics degree required.
Survey Design & Fieldwork
Go Beyond Raw Data
Build and deploy surveys across phone, web, and in-person channels.
Enterprise Controls
Insights, Ready to Share
Manage teams, permissions, and client access securely.
Turn Intelligence Into Action
Gaither Hub transforms market insight into confident business decisions.

Let's Talk About What Your Market Is Telling You.
Discover how Gaither Hub can simplify and scale your research workflow.
